Think Tank

Your board of
advisors, on demand.

We research real domain experts—their published positions, their frameworks, their biases—then simulate a multi-round adversarial debate on your strategic question. You get the kind of analysis that Fortune 500 companies pay six figures for.

Example debate

See the experts argue.

Sample from a Think Tank session on: “Should we launch a subscription model for our DTC skincare line?”

Expert Panel — Round 2 of 4
10 experts · 3 dissenting · 4 conditional · 3 in favor
Live debate
DSC
Dr. Sarah Chen
Consumer Psychology, Stanford
FOR

The subscription model has strong behavioral hooks. Customers who commit to monthly delivery show 3.2x higher LTV in comparable DTC categories. The key risk is churn at month 3—you need a re-engagement trigger.

MW
Marcus Webb
DTC Growth Strategy, ex-Warby Parker
CONDITIONAL

I’d support this only with a 60-day money-back guarantee. Without a risk reversal, your CAC will eat you alive in paid channels. The product quality is there—the offer structure isn’t.

PEV
Prof. Elena Vasquez
Supply Chain Economics, Wharton
AGAINST

At this margin structure, you can’t absorb returns and free shipping simultaneously. Either the unit economics break at scale, or you raise prices and lose the value positioning. Pick one.

Emerging consensus (Round 2)

The panel is converging on a “conditional launch” position: subscription model is viable but requires (1) a risk reversal mechanism, (2) a re-engagement trigger at day 75, and (3) revised unit economics that account for 15-20% return rates. Three experts remain opposed on margin grounds.

Research process

Why real experts matter.

We do not use generic AI personas. For every Think Tank session, we research actual domain experts—their published papers, interviews, known positions, and analytical frameworks. This grounding is what makes the debate useful rather than performative.

Published positions researched
Known biases and frameworks modeled
Multi-round adversarial format
Experts challenge each other, not just agree
Step 1
Expert identification

We identify 8–12 real experts relevant to your question—academics, practitioners, industry analysts, and contrarian voices.

Step 2
Position research

We study their published work, interviews, and known positions. Each expert persona is grounded in their actual intellectual framework.

Step 3
Adversarial debate

Experts debate across 3–4 rounds. They challenge each other, refine positions, and surface insights that single-perspective analysis misses.

Step 4
Synthesis & recommendations

We deliver consensus mapping, dissent analysis, risk flags, and concrete next-step recommendations your team can act on immediately.

Use cases

What will you debate?

Should we expand into a new market?

Get geopolitical, economic, and competitive analysis from experts who study that region.

Is our go-to-market strategy sound?

Hear from growth strategists, brand experts, and channel specialists.

What are the hidden risks in this deal?

Legal, financial, and operational experts identify the risks your team might miss.

Should we pivot our product strategy?

Product leaders, market analysts, and customer researchers debate the path forward.

How should we position against competitors?

Brand strategists and competitive intelligence experts map your best angles.

Is this acquisition worth pursuing?

M&A advisors, industry analysts, and integration specialists weigh in.

Self-serve

Run Your Own Think Tank

Pose your strategic question. We research real domain experts and simulate a multi-round adversarial debate.

Pricing

Expert intelligence, accessible pricing.

Standard
Strategic clarity session
$99/session
  • 8 researched expert personas
  • 3-round adversarial debate
  • Consensus & dissent mapping
  • Risk identification
  • Actionable recommendations
Recommended
Deep Research
Comprehensive advisory
$299/session
  • 12 deeply researched expert personas
  • 4-round adversarial debate
  • Full consensus & dissent mapping
  • Risk & opportunity matrix
  • Competitive implications analysis
  • Implementation roadmap
  • Executive summary (shareable)

Stop deciding alone.
Convene your Think Tank.

The best decisions come from rigorous debate. Get yours for the cost of a business lunch.